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Virtual Sales Kickoff Agenda (SKO)

Get your entire Sales organization excited about the upcoming year with this expert-approved template from the team at Salesforce.

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What’s inside this Virtual Sales Kickoff Agenda (SKO):

1 🔑 Inspirational keynote

Use this initial meeting to make everyone excited about joining the team and organization. Aspirational goals become much more attainable when everyone is eager to sell together.

2 👥 Breakout sessions

Create actual or imaginary case studies, conduct a real-time hackathon, practice learning in role plays with live feedback, and foster a competitive spirit with gamification and rewards to keep breakouts engaged.

3 📚 Customer stories

Inquire of a few customer speakers about why they choose your organization, what’s hot in their field, and how they’d advise you to communicate with comparable consumers in the future.

4 👀 Team vision and goals

Use this time – when everyone is focused on the same goals – to facilitate conversations with key leaders and discuss everyone’s vision for the year.

5 🎉 Celebrations and awards

Recognize salespeople and huge wins from the previous year to continue this time-honored practice. Have some fun with the awards – and come up with some categories that will make your team chuckle.

6 ⚽ Team activity

Come up with a fun and connective team activity where members can learn and grow together in order to end off the meeting on a high and positive note.

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About the author


Salesforce is a global cloud computing company that provides business software on a subscription basis. It is best known for its on-demand customer relationship management (CRM) solutions. It offers users a customer community, partner community, developer community, and an app exchange marketplace. Salesforce provides its products and services to various industries, including healthcare, finance, life sciences, automotive, media, retail, manufacturing, and communications.

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