What’s inside this Sales Call Agenda Template:
Why did the Customer buy the product / what problem are they trying to solve?
2 Success metrics
What does success mean for the customer?
3 Key Contacts
Who is the Buyer of the product? Who are the Influencers, Champions, and Detractors within the account?
What are potential roadblocks one may face in making the customer successful?
Armed with context about the customer, the CSM can ask further questions and understand more about the Account and Buyer from the AE.
6 Next step: Expectation setting meeting
The AE should set up a time with the customer to introduce the CSM and help set the right expectations with the customer and kickstart the On-boarding.