Rebranding Campaign Kick-Off Template
Get this templateUse this template to kick-off your rebranding campaign.
Preview template
What’s inside this Rebranding Campaign Kick-Off Template:
1Business Reason
Briefly summarize the business reason for the rebrand to help improve the rebrand campaign strategy.
2 Target Audience
Research the target audience to understand who the rebrand will be targeted towards.
3Positioning and Messaging
Refine the value proposition to have an effective rebrand marketing strategy.
4Brand Identity
Refine the rebranded identity by brainstorming taglines, logos, brand colours, etc.
5Marketing Collateral
What marketing materials do we plan to create for this rebranding campaign?
6Brand Promotion
In which ways do we want to promote the rebrand?
7Action Items
What are the next steps for this rebranding campaign?